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Amazon announced the Selling Partner plugin at Accelerate on September 23, 2026, bringing Seller Assistant into Amazon Quick and Claude. What it can read and change, the three always-on workflows to set up first, and the limits: no ads, one account at a time, US stores only.
Starting July 22 2026, Amazon requires all product images and A+ Content featuring photorealistic AI-generated people to carry contains-synthetic-performer XMP metadata. This guide covers what needs tagging, how to batch-add metadata with ExifTool and Adobe Bridge, and what happens if you skip it.
Amazon begins enforcing a 75-character title limit on July 27, 2026, and over-limit titles reportedly get rewritten by AI. Here is the title formula that works, what to move into the new Item Highlights field, and a five-step compliance audit.
Amazon keeps adding AI to Sponsored Ads bidding, but most sellers still adjust bids manually. This guide covers Amazon native bid strategies, third-party AI tools like Pacvue and Perpetua, and which approach fits different seller stages.
Amazon renamed Rufus to Alexa for Shopping on May 13, 2026, with 250M users, 140% YoY monthly active growth, and influence over 25-35% of on-site search. It does not read A+ Content — signals come only from title, bullet points, description, Q&A, and reviews. Prime Day 2026 is June 23-26, leaving sellers under three weeks.
Amazon formalized its AI automation rules on March 4, 2026. SP-API-based tools are compliant. Unauthorized bots scraping Seller Central are violations. Here is what you need to know to stay compliant.
Amazon Seller Assistant Canvas opened to all US and UK sellers in April 2026, free. Natural language queries, what-if analysis, inventory forecasting. How it compares to Helium 10 and DataHawk, and where it falls short.
Amazon launched Dynamic Canvas in March 2026 — a free AI visual workspace inside Seller Central that generates listing hero images, lifestyle shots, and A+ content modules. Here is how it compares to Canva and Photoroom, and a practical walkthrough.
Amazon announced in March 2026 that its AI listing tools now auto-generate over 70% of required product attributes. Sellers using AI tools see 40% higher listing quality scores. New Unmet Demand Insights reveal what customers search for but can't find.