Tag

listing-optimization

2 articles

Jul 21, 2026

Amazon's 75-Character Title Limit: Restructure Your Listings Before AI Does It for You

Amazon begins enforcing a 75-character title limit on July 27, 2026, and over-limit titles reportedly get rewritten by AI. Here is the title formula that works, what to move into the new Item Highlights field, and a five-step compliance audit.

amazon listing-optimization

Jun 5, 2026 Editor Update

Alexa for Shopping Prime Day 2026: Does the Signal Logic Change After the Rufus Rebrand

Amazon renamed Rufus to Alexa for Shopping on May 13, 2026, with 250M users, 140% YoY monthly active growth, and influence over 25-35% of on-site search. It does not read A+ Content — signals come only from title, bullet points, description, Q&A, and reviews. Prime Day 2026 is June 23-26, leaving sellers under three weeks.

amazon prime-day listing-optimization