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TikTok introduced Content Suite at TikTok World in June 2026. Its AI Search, powered by Symphony Agent, scans captions, speech, and on-screen text to surface organic videos that mention your brand. Here is how to make your brand detectable, license the content you find, and run it as Spark Ads or through GMV Max.
TikTok Shop launched AI Fashion Video Maker and List with AI in 2026. Upload one product image to generate shoppable videos and complete listings automatically. Practical walkthrough covering output quality, best categories, and optimization tips.
TikTok Shop launched a native CRM tool in 2026 that lets sellers send targeted messages to past buyers and cart abandoners directly in the app. Message open rates run 3-5x higher than email. Setup walkthrough and conversion benchmarks included.