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Meta announced Brand Memory at Cannes Lions in June 2026: AI creative tools that learn your brand voice, visual identity, products, and past creative. It is still in limited testing, which makes right now the window to clean your creative library, consolidate your brand kit, and set guardrails. Includes a six-area prep checklist.
In 2026 Amazon is expanding the Creative Agent inside its Generative AI Creative Studio to more marketplaces. Sellers can turn a single product photo into display, video, audio, and Streaming TV ads. Here is what it does, how the workflow runs, and what to check before launch.
Three platforms take different technical approaches to AI creative: Meta uses conversational signals to auto-generate variants, Google Asset Studio generates video and image assets with Veo/Imagen, and TikTok Symphony repurposes existing content through CapCut integration. Which one fits your workflow depends on your primary platform and where your creative production breaks down.
Meta set Advantage+ as the default for new campaigns in May 2026, added AI voiceover and AI-generated music, and integrated conversation signals from 1 billion Meta AI users. Early data shows 8-15% ROAS lift but significantly less creative control. Which settings can still be overridden versus locked, and how cross-border advertisers adapt.
Pinterest Performance+ AI automation is fully available, with home/beauty/fashion categories seeing ~30% lower CPA than manual campaigns. Pinterest has 500M monthly active users, 85% of whom have discovered a new brand on the platform. Complete guide from Catalog integration to Performance+ campaign launch for cross-border DTC brands.
Since May 6, 2026, Veo 3 image-to-video is built into every active Google Ads account for free inside Asset Studio. Upload product photos, get a 10-second HD video with ambient audio. Here is the full workflow and what it actually produces.