Programmatic SEO Content Tools for Solo DTC Builders 2026: Koala vs Byword vs Frase vs Surfer
When one person needs to ship category, comparison, and guide pages for a store but can't hire an agency, the tool choice matters. This splits Koala (from $9), Byword, Frase, and Surfer into two lanes — bulk velocity vs optimizing what you have — plus the QA discipline you need to avoid Google's crackdown on bulk AI content.