Google Ads New Terms of Service: Who Owns the Risk When AI Writes Your Ads
As of the July 2026 update, Google applied new Terms of Service to every account. The gist: when AI Max or Performance Max auto-generates a headline, image, or landing page, you — not Google — are responsible for reviewing, editing, or removing it. Here is how a cross-border seller should build review gates so automation does not walk you into a compliance problem.