Google's June 2026 Spam Update: A Two-Day Rollout That Reaches Into AI Search
Google's second spam update of 2026 rolled out June 24 to 26. Volatility trackers spiked harder than usual for a spam update, some sites reported organic drops above 25%, and per Search Engine Land the updated spam policies now cover manipulation of AI-generated search responses. How to tell a spam hit from a core update hit, and what recovery actually looks like.