Tag

Klaviyo

2 articles

Jul 1, 2026 Editor Update

Klaviyo Social Marketing Goes GA: Can It Replace Later or Hootsuite

Klaviyo announced General Availability for its Social Marketing feature at K:LDN on June 30, 2026, moving the email/SMS platform into social content management. This breaks down whether it can replace a standalone social tool, and who should or shouldn't switch.

Klaviyo Social Marketing

May 28, 2026

Klaviyo Agent Guidance: Guardrails Before You Unleash Autonomous Agents

Klaviyo's 2026 release wave turns its AI agents into an autonomous B2C CRM, with Composer building campaigns and Customer Agent handling service end to end. This tutorial walks through Agent Guidance, the control layer where you set tone, escalation rules, and human-handoff triggers before going live.

Klaviyo AI agent customer service automation